Transcription of Online Education in India
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Online Education in India
A study by KPMG in India and GoogleMay 2017 HighlightsIndia s Online Education market is set to grow to USD billion and around million users by 2021 from USD 247 million and around million users in 2016 Industry overview: Reskilling and Online certificationsis the largest category today at USD 93 million Primary & secondary supplemental Education will be the largest category by 2021 at USD 773 million, growing at a CAGR of 60% Test preparation will be the fastest growing category in 2021, growing at a CAGR of 64% India s Online students: Perceive convenience,flexibility with commencement dates and variety of study material are key motivational factors to adopt Online channel Cite peers andinternet searchas the top two sources of brand awareness Indicate quality of course content as the top reason for selecting a specific brand Prefer laptopsover mobile phones for accessing the course contentTheonlineeducationmarketinIndiacu rrentlystandsatUSD247millionandis estimatedtowitnessan8x growthoverthenext5 phenomenalrisein thepaiduserbaseforonlineeducationinIndia , whichis millionusersin 2021at a CAGRof44%.
private sectors. Higher education in India though governed by UGC has a 3- tier structure comprising the university, college and course. Different regulatory bodies such as Medical Council of India (MCI), All India Council for Technical Education (AICTE) and the Bar Council India (BCI), among others, manage different professional courses.
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