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Principles of Business Management - GBV

Principles ofBusinessManagement2nd EditionEdited byJOHAN STRYDOMC ontributorsMarolee Beaumont SmithAndreas de BeerMaggie HoltzhausenJerome KileyDanie NelCecile NieuwenhuizenTheuns OosthuizenSharon Rudansky-KloppersRigard SteenkampOXFORDUNIVERSITY PRESSSOUTHERN AFRICAT able of contentsPreface xxvPART i INTRODUCTION TO BUSINESSMANAGEMENT iI Business and its challenges 3 Johan StrydomPurpose of this chapter 3 Learning outcomes Introduction What is a Business ?

5.3.7.1 A divisional structure based on business functions 101 5.3.7.2 A divisional structure based on products 102 ... 8.8 The balanced scorecard 171 8.9 The benefits of controlling 171 Case study: Environmental management controls at African giant hotel and entertainment group -African Skies 172

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