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Unit 2: Developing a Marketing Campaign

UNIT2: Developing A Marketing CAMPAIGNP earson BTEC Level 3 National Extended Certificate in Business Specification Issue 3 June 2016 Pearson Education Limited 201529 unit 2: Developing a Marketing CampaignLevel: 3 unit type: ExternalGuided learning hours:90 unit in briefLearners will gain skills relating to, and an understanding of, how a Marketing Campaign is introductionMarketing is a dynamic field central to the success of any business. You will gain an understanding of how a Marketing Campaign is developed. You will explore different stages of the process that a business goes through when Developing its Campaign and develop your own Campaign for a given will examine the Marketing aims and objectives for existing products/services and understand the importance of relevant, valid and appropriate research in relation to customers needs and wants.

Unit 2: Developing a Marketing Campaign Level: 3 Unit type: External Guided learning hours: 90 Unit in brief Learners will gain skills relating to, and an understanding of, how a marketing campaign is developed. Unit introduction Marketing is a dynamic field central to the success of any business. You will gain an understanding of how a ...

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