Transcription of Why Women and Girls Use Tobacco - WHO | World Health ...
{{id}} {{{paragraph}}}
Example: bachelor of science
Why Women and Girls Use Tobacco - WHO | World Health ...
Why Women and Girls Use Tobacco105 Gender, Women , and the Tobacco Epidemic6. The Marketing of Tobacco to Women : Global PerspectivesIntroductionWomen smokers are likely to increase as a percentage of the total. Women are adopting more dominant roles in society: they have increased spending power, they live longer than men. And as a recent offi cial report showed, they seem to be less infl uenced by the anti-smoking campaigns than their male counterparts. All in all, that makes Women a prime target. So, despite previous hesitancy, might we now expect to see a more defi ned attack on the important market segment represented by female smokers?1 Selling Tobacco products to Women is currently the largest product-marketing opportunity in the World .
Gender, Women, and the Tobacco Epidemic: 6. The Marketing of Tobacco to Women: Global Perspectives 106 Vºogue, Vanity Fair, and Harper’s Bazaar.6 The new era of targeted marketing of tobacco to women was under way.
Tags:
Information
Domain:
Source:
Link to this page:
Please notify us if you found a problem with this document: