Example: marketing
A.1 SAS EXAMPLES
errors (MEASURES), and provide ordinal statistic (3.16) with a \nonzero correlation" test (CMH1). You can also perform chi-squared tests using PROC GENMOD (using loglinear models discussed in Chapters 9-10), as shown. Its RESIDUALS option pro-vides cell residuals. The output labeled \Std Pearson Residual" is the standardized residual.
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