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Event Management HM-402 UNIT: 01 INTRODUCTION TO …
www.uou.ac.inUttarakhand Open University 1 UNIT: 01 INTRODUCTION TO EVENT MANAGEMENT Structure 1.1 Introduction 1.2 Objectives 1.3 Definition of Events 1.4 Classification of Events 1.4.1 Categories 1.4.2 Types of Events 1.5 Benefits of Events 1.6 Event Management Strategy 1.7 Objectives of Event Management 1.8 Role of Creativity