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Deep Interest Evolution Network for Click-Through Rate ...

Deep Interest Evolution Network for Click-Through Rate ...

arxiv.org

Alibaba Inc, Beijing, China fguorui.xgr, mouna.mn, fanying.fy, piqi.pq, weijie.bwj, ericzhou.zc, xiaoqiang.zxq, jingshi.gkg@alibaba-inc.com Abstract Click-through rate (CTR) prediction, whose goal is to esti-mate the probability of a user clicking on the item, has be-come one of the core tasks in the advertising system. For

  Chain, Interest, Deep, Deep interest

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