Search results with tag "Stoptober"

Stoptober 2019 evaluation - GOV.UK

Its ultimate objective is to motivate smokers to make a quit smoking attempt. Stoptober takes a revolutionary approach, using a powerful combination of consumer insight and behavioural economics to reframe the usual call to action of stop smoking campaigns from ‘quit now’ to ‘join the 28-day quitting challenge’.

  Economic, Ultimate, Challenges, Evaluation, 2019, Stoptober 2019 evaluation, Stoptober