Search results with tag "Strategies and performance"

Impact of Marketing Strategy on Business Performance A ...

points Likert scale is used to measure. When the industry lack of competition, the business performance would be better even when companies are not entirely market-driven, the performance will have a more excellent performance (Kohliet al., 1993). Previous studies have established relationships between the marketing strategies and performance (

  Business, Performance, Strategies, Business performance, Strategies and performance