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FACTORS AFFECTING INDIVIDUALS TO ADOPT MOBILE …

FACTORS AFFECTING INDIVIDUALS TO ADOPT MOBILE

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although mobile banking perhaps was the first commercial mobile service [Scornavacca & Hoehle 2007] and first introduced in the early 2000s through short messaging service and wireless access protocol [Dasgupta et al. 2010]. Both Internet banking and mobile banking are often considered as electronic banking [Suoranta & Mattila 2004;

  Mobile, Banking, Mobile banking, Banking and mobile banking

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