Search results with tag "Decision making processes"
1 MODULE 4: Understanding the policy, political and decision-making processes MODULE 4 UNDERSTANDING THE POLICY, POLITICAL AND DECISION- MAKING PROCESSES Objectives Upon completing this session, the reader should be able to:
networks. Embedding human cognition to agents makes it possible to understand the dynamics of consumers’ decision making processes. Agent based models are increasingly being used in the marketing literature. We can refer to the studies of Jager (2000), Janssen and Jager (1999), Baudisch (2007), Delre et