Search results with tag "Corporate image and"

Chapter 13 Reputation Management; Corporate Image and ...

Chapter 13 Reputation Management: Corporate Image and Communication Tom Watson1 and Philip J. Kitchen2 1 [Bournemouth University 2 [Hull University Business School] Introduction ‘Never do anything you wouldn’t want to be caught dead doing.’ – Actor John Carradine advising his actor son, David.

  Management, Corporate, Chapter, Reputation, Chapter 13 reputation management, Corporate image and, Image, Chapter 13 reputation management corporate image and