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Operational Marketing 4: Promotion Policy

Operational Marketing 4: Promotion Policy

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Marketing Financial Services Lesson 7 GTZ 5 Primary-Demand and Selective-Demand Advertising: Primary-demand advertising is designed to stimulate demand for a generic category of a product, such as savings accounts for children, fixed deposit accounts for 6 months or housing loans.

  Policy, Operational, Marketing, Lesson, Promotion, Promotion policy, Lesson 7, Operational marketing 4

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