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A Framework for Commercial Transformation - Cognizant

A Framework for Commercial Transformation - Cognizant

www.cognizant.com

A Framework for Commercial Transformation cognizant 20-20 insights | july 2012 • Cognizant 20-20 Insights ... • Incentive Compensation Administration. • Alignment Management. Reporting (Performance ... and the value of analytics increases significantly when one integrates across channels, brands and geography.

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