A Level Media Studies

1 OCR 2017 H009/01 Turn over [603/2339/5] DC (..) C10027 A Level Media Studies H409/01 Media messages Sample Question Paper Date Morning/Afternoon Time allowed: 2 hours You must have: OCR 12-page Answer Booklet INSTRUCTIONS Use black ink. Complete the boxes on the front of the Answer Booklet. Answer all the questions. Do not write in the bar codes. INFORMATION The total mark for this paper is 70. The marks for each question are shown in brackets [ ]. Quality of extended response will be assessed in questions marked with an asterisk (*).

2 This document consists of 8 pages. SPECIMEN2 OCR 2017 H409/01 Section A News Study Sources A and B and then answer all the questions in Section A. Source A front cover of The Sun newspaper, 25 June 2016. *Expletives from the headline and text have been blacked-out. SPECIMEN3 OCR 2017 H409/01 Source B front cover of The Times newspaper, 25 June 2016. Turn over for Question 1 SPECIMEN4 OCR 2017 H409/01 1 Analyse the representations in Sources A and B. Use Van Zoonen s concept of patriarchy in your answer. [10] 2* Sources A and B cover the same news event but are from different genres of newspaper.

3 How far has genre influenced the Media language used in Sources A and B? In your answer you must: outline genre conventions in British newspapers analyse the contrasting use of Media language in the sources make judgements and reach conclusions about how far genre has influenced the Media language used. [15] 3 Explain how the political context in which newspapers are produced, influences their ownership and regulation. Refer to The Guardian and The Daily Mail newspapers you have studied to support your answer. [10] 4 Evaluate the usefulness of one of the following in understanding audiences for online newspapers such as The Guardian and The Daily Mail: EITHER Gerbner s cultivation theory OR Shirky s end of audience theory.

4 [10] SPECIMEN5 OCR 2017 H409/01 Section B Media Language and Representation 5 Explain how representations in music videos are chosen to promote the artist(s). Refer to one of the music videos you have studied to support your answer. [10] You should have studied two music videos: one from List A and one from List B below. List A List B Corinne Bailey Rae Stop Where You Are Radiohead Burn the Witch Massive Attack Unfinished Sympathy Fatboy Slim Ya Mama Emeli Sand Heaven David Guetta Titanium Turn over for Question 6 SPECIMEN6 OCR 2017 H409/01 Source C front cover of The Big Issue, 13 June 2016 (NB Please note this image will be replaced with a higher resolution version as soon as it becomes available from the copyright holder)

5 Source C shows four politicians heads on the bodies of the members of the group Abba. The words are taken from famous Abba songs. The issue was published before the British referendum on remaining in or leaving the European Union. From left to right, the politicians are: Nicola Sturgeon, Scotland s First Minister, David Cameron, Britain s Prime Minister, Boris Johnson and Nigel Farage, both prominent Leave campaigners. SPECIMEN7 OCR 2017 H409/01 6 Analyse why The Big Issue magazine has used an intertextual approach to the referendum on its front cover.

6 In your answer you must: Analyse the use of intertextuality to create meaning in the source make judgements and reach a conclusion about the advantages of this use of intertextuality to The Big Issue magazine. [15] SPECIMEN8 OCR 2017 H409/01 _____ Copyright Information: Permission to reproduce all copyright material has been applied for. In some cases, efforts to contact copyright-holders have been unsuccessful and OCR will be happy to rectify any omissions of acknowledgements in future papers if notified.

7 OCR is committed to seeking permission to reproduce all third party content that it uses in the assessment materials. OCR has attempted to identify and contact all copyright holders whose work is used in this paper. To avoid the issue of disclosure of answer related information to candidates, all copyright acknowledgements are reproduced in the OCR Copyright Acknowledgements booklet. This is produced for each series of examinations and is freely available to download from our public website ( ) after the live examination series.

8 If OCR has unwittingly failed to correctly acknowledge or clear any third party content in this assessment material , OCR will be happy to correct its mistake at the earliest possible opportunity. For queries or further information please contact the Copyright Team, First Floor, 9 Hills Road, Cambridge CB2 1GE. OCR is part of the Cambridge Assessment Group; Cambridge Assessment is the brand name of University of Cambridge Local Examinations Syndicate (UCLES), which is itself a department of the University of Cambridge SPECIMEN C10027.

9 Day June 20XX Morning/Afternoon A Level in Media Studies H409/01 Media messages SAMPLE MARK SCHEME Duration: 2 hours MAXIMUM MARK 70 This document consists of 24 pages SPECIMENH409/01 Mark Scheme June 20XX 2 SUBJECT SPECIFIC MARKING INSTRUCTIONS Introduction Your first task as an Examiner is to become thoroughly familiar with the material on which the examination depends. You should ensure that you have copies of these materials: the specification, especially the assessment objectives the question paper and its rubrics the mark scheme.

10 You should ensure also that you are familiar with the administrative procedures related to the marking process. These are set out in the OCR booklet Instructions for Examiners. If you are examining for the first time, please read carefully Appendix 5 Introduction to Script Marking: Notes for New Examiners. Please ask for help or guidance whenever you need it. Your first point of contact is your Team Leader. Information and instructions for examiners The co-ordination scripts provide you with examples of the standard of each band. The marks awarded for these scripts will have been agreed by the Team Leaders and will be discussed fully at the Examiners Co-ordination Meeting.