MarketScope for the IT Asset Management …

1 MarketScope for the IT Asset Management Repository12 October 2011 Patricia AdamsResearch Note G00219419IT Asset Management tools are continuing to show market growth, with purchases still being linked to IT servicedesk and PC life cycle Management tools. This MarketScope reviews the ITAM solutions targeted at midsize andlarge You Need to KnowThis document was revised on 19 October 2011. For more information, see the Corrections page Asset Management (ITAM) repositories are providing financial data to support integrated IT servicemanagement (ITSM)

2 , financial Management and service portfolio Management for more-robust software license entitlement Management and compliance tracking is aparamount complexity involved in tracking virtual machine software and the rapid growth in deviceconsumerization are forcing an immediate rethinking of how to approach to TopMarketScopeSince the last ITAM repository MarketScope was published in April 2010, the technology market has, asexpected, experienced changes that have impacted the adoption rate of ITAM tools.

3 Market discontinuitiesmight have slowed tool adoption; however, the ITAM discipline has continued its penetration. Customers haveworked to leverage technologies and refined processes to support a program until the internal resourcesbecome readily available to build out an initiative. The economic slowdown of the global financial markets hasimpacted businesses' willingness to invest in new toolsets, which has led to slower tool market , the business drivers to implement an ITAM program become even more apparent during a financialcrisis.

4 This gives organizations an opportunity to focus on cost control and yield performance benefits from upon data that Gartner collected from 2008 to 2010, vendors listed in this MarketScope haveexperienced revenue swings, some of which have been significant, such as CA Technologies, HP and Symantec-Altiris. HP's decline of 24% from 2009 to 2010 is the greatest decline of all the vendors in this 's decline from 2008 to 2009 was followed by a recovery in 2009 to 2010, making its overall ITAM revenuestill lower than its 2008 levels.

5 Other vendors have had growth, some of which was modest ( , BMCS oftware and LANDesk Software). The total market size has declined during these three years, resulting in totalmarket revenue of less than $400 TrendsGartner has received a steady stream of client inquiries asking how ITAM can facilitate new directions theirorganizations are taking or new technologies that are being implemented. On the PC side, there is increasedfocus on managing new device types, such as tablets and Macs, which are confronting IT organizations withchallenges around policy and discovery tools.

6 As new device types enter the organization, the question arisesabout whether they should be tracked and managed in an ITAM program. The rapid introduction of iPads intothe organization meant that Asset managers had to quickly put a policy in place around employee-owneddevices, tracking and licensing , the decision about which assets are tracked and managed is based upon the value of the , this approach does not satisfactorily address devices that are low cost, but contain business-criticaldata, such as memory sticks.

7 For some organizations, the decision is based solely upon the risk and exposureassociated with lost data. Regulated industries (such as financial services , healthcare, insurance) andnonregulated industries and organizations with highly sensitive data, such as government agencies, have foundthat detailed tracking is a are also seeing more employees selecting their own computing formats for work-related discovery and inventory agents on devices not owned by the company creates security conflicts andleads the organization toward evaluating desktop virtualization.

8 Global organizations need to be aware thatVendors Added or DroppedVendors Added or DroppedWe reviewand adjust our inclusion criteria forMagic Quadrants and MarketScopes asmarkets change. As a result of theseadjustments, the mix of vendors in anyMagic Quadrant or MarketScope maychange over time. A vendor appearingin a Magic Quadrant or MarketScopeone year and not the next does notnecessarily indicate that we havechanged our opinion of that may be a reflection of a change inthe market and, therefore, changedevaluation criteria, or a change of focusby a MarketScope DefinedGartner's MarketScope provides specificguidance for users who are deploying,or have deployed, products or Gartner MarketScope rating does notimply that the vendor meets all, few ornone of the evaluation criteria.

9 TheGartner MarketScope evaluation isbased on a weighted evaluation of avendor's products in comparison withthe evaluation criteria. ConsiderGartner's criteria as they apply to yourspecific requirements. Contact Gartnerto discuss how this evaluation mayaffect your specific the below table, the various ratingsare defined: MarketScope RatingFrameworkStrong PositiveIs viewed as a provider of strategicproducts, services or solutions:Customers: Continue with customers: Consider thisvendor a strong choice forstrategic strength in specificareas, but execution in one or moreareas may still be developing or leads the organization toward evaluating desktop virtualization.

10 Global organizations need to be aware thatthere are local laws that can restrict close monitoring of devices. The cost and complexity greatly increase witheach new device added to an ITAM life cycle program. Therefore, organizations need a clear understanding ofthe value proposition to determine whether an Asset should be managed according to these six criteria: cost, services , data security, shared use, location and the PC client side, application virtualization and application streaming are becoming more ubiquitous.