Transcription of Course 12: Competitive Intelligence (PIntelligence …
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Course 12: Competitive Course 12: Competitive Course 12: Competitive Course 12: Competitive Intelligence (PIntelligence (PIntelligence (PIntelligence (Part 1 of 2) art 1 of 2) art 1 of 2) art 1 of 2) Prepared by: Matt H. Evans, CPA, CMA, CFM This Course provides an overview of how Competitive Intelligence works, including some of the techniques used to conduct Competitive Intelligence . This Course is recommended for 2 hours of Continuing Professional Education. In order to receive credit, you will need to pass a multiple-choice exam which is administered by installing the exe file version of this short Course . The exe file can be downloaded from Note: This Course continues with Part 2 Analytical models, CI Systems, and more advanced topics.
3 supporting research behind the analysis. Competitive intelligence should not simply present the facts, declaring what we found; but instead make a statement, saying this is
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Factors affecting Effective Strategy, Factors affecting Effective Strategy Implementation, Industry, Competitive, GAINING COMPETITIVE ADVANTAGE THROUGH, Gaining competitive advantage through quality of, Relationship Marketing, Strategy, THE INTERNAL AND EXTERNAL ENVIRONMENT, The internal and external environment analysis, Chapter 2: Analyzing a Dealership’s Financial, Analyzing a Dealership’s Financial, Porter’s Five Forces