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Disruptions in Retail through Digital Transformation

Disruptions in Retail through Digital TransformationReimagining the Store of the FutureNovember 201701 Disruptions in Retail through Digital TransformationThe word Innovative disruption , to quote from Mr. Clayton Christensen, the Author of Innovator s Dilemma , refers to an organization or entrepreneur anticipating customer s needs, passionately falling in love with customer and creating a market where none existed. The rapid pace of such Disruptions mostly shake up established traditional business models and make the earlier known Rules of Success or Growth redundant in today s Phygital connected world especially Retail . Technology is getting intertwined and becoming seamless in both B2B as well as B2C experiences. Cycle times and Planning times are expected to shrink as complex processes get reconfigured through Bots and concepts like AI and IOTs.

enhance customer service (e.g.: AI base self-learning systems). However the risk is to view digital only through this prism of technology investments. At the core of digital for any retailer is a wider ability to build a culture of collaboration, the

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