Transcription of Medicare Communications and Marketing Guidelines (MCMG)
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Medicare Communications and Marketing Guidelines (MCMG)
I Medicare Communications and Marketing Guidelines (MCMG) Date: XX/XX/2019 Table of Contents 10 Introduction .. 5 20 Communications and Marketing Definitions .. 6 Factors for Activity and Material Determination .. 6 Activity and Material Designation .. 7 30 General Communications Requirements .. 8 Anti-Discrimination .. 8 Standardization of Plan Name Type .. 8 Non-English Speaking Population .. 8 Hours of Operation Requirements for Materials .. 9 Use of TTY Numbers .. 9 Electronic Communication Policy.
technology, and industry marketing practices evolve. Any new rulemaking or interpretive guidance (e.g., annual Call Letter guidance or Health Plan Management System (HPMS) ... For example, an enrollee calls the Plan’s/Part D sponsor’s customer service
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