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ENTREPRENEURSHIP IN THE TOURISM AND HOSPITALITY …

264 ENTREPRENEURSHIP IN THE TOURISM AND HOSPITALITY industry Iuliana, Ciochin 1 Carmen Maria, Iordache2 Alexandrina, S rbu3 Abstract: TOURISM and HOSPITALITY industry is a complex sector, a distinct field of activity, a component of economic and social life that offers multiple opportunities for small business development, but also capital intensive and highly competitive. In this context, its connection with ENTREPRENEURSHIP takes into account the economic development of tourist areas, aims to create new sustainable businesses by increasing the capacity and willingness of enterprises to develop, organize a business, to manage risk and profit. This paper, through recognizing micro factors influencing the development of local ENTREPRENEURSHIP , TOURISM and HOSPITALITY industry , aimed to analyze the behavior of entrepreneurs consistent with the existence of constraints regarding business, a limitation of ENTREPRENEURSHIP , growth and behavior.

Tourism and hospitality industry is a complex sector, a distinct field of activity, a component of ... activity in Vâlcea County highlights the importance of the sector and of studies on entrepreneurship and SME management. 1 ... the economic, social, environmental and cultural needs of society. The complexity of the concept gives rise to a ...

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