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Toward a Measurement Model for Firm …
Available online at BAR, Rio de Janeiro, v. 9, Special Issue, art. 6, pp. 95-117, May 2012 Toward a Subjective Measurement Model for firm Performance Juliana Bonomi Santos * E-mail address: Lancaster University Management School Lancaster, UK. Luiz Artur Ledur Brito E-mail address: Funda o Get lio Vargas EAESP/FGV S o Paulo, SP, Brazil. * Corresponding author: Juliana Bonomi Santos Management Science Department, Lancaster University Management School, Lancaster University, Lancaster, LA1 4YX, UK. Copyright 2012 Brazilian Administration Review. All rights reserved, including rights for translation. Parts of this work may be quoted without prior knowledge on the condition that the source is identified. J. B. Santos, L. A. L. Brito 96 BAR, Rio de Janeiro, v. 9, Special Issue, art. 6, pp. 95-117, May 2012 Abstract firm performance is a relevant construct in strategic management research and frequently used as a dependent variable.
Toward a Subjective Measurement Model 97 BAR, Rio de Janeiro, v. 9, Special Issue, art. 6, pp. 95-117, May 2012 www.anpad.org.br/bar
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