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Bayesian Persuasion - Stanford University
web.stanford.eduBayesian Persuasion† By Emir Kamenica and Matthew Gentzkow* When is it possible for one person to persuade another to change her action? We consider a symmetric information model where a sender chooses a signal to reveal to a receiver, who then takes a noncon-tractible action that affects the welfare of both players. We derive
Bayesian Persuasion - Booth School of Business
faculty.chicagobooth.eduPersuasion, as we will define it below, plays an important role in advertising, courts, lobbying, financial disclosure, and political campaigns, among many other economic activities.