Example: marketing
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Ansoff's Matrix - tutor2u
www.tutor2u.net[A]Market penetration is the name given by Ansoff to a growth strategy where the business focuses on selling existing products into [B]existing markets. With this
Working Capital Management - tutor2u
www.tutor2u.net– Fund overheads and other fixed costs – Pay tax due to the Government • Nearly all businesses use much of their cash resources to finance investment in “working capital” • Managing working capital effectively is, therefore, a vital part of making sure the business has enough cash
Price Elasticity of Demand - tutor2u
www.tutor2u.netPrice elasticity of demand measures the percentage change in [A]quantity demanded caused by a percent change in [B]price 1 2. If the demand for a product is said to be elastic, this is demand for which price elasticity is [A]greater than 1 1 3.