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Horizontal Merger Guidelines (08/19/2010)

the merger affects conduct that would be most profitable for the firm. A merger can enhance market power simply by eliminating competition between the merging parties. This effect can arise even if the merger causes no changes in the way other firms behave. Adverse competitive effects arising in this manner are referred to as “unilateral ...

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Transcription of Horizontal Merger Guidelines (08/19/2010)

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