Nation branding: Concepts, Issues, Practice
and challenges of countries as diverse as France, Japan, South Africa, Egypt, Brazil and many more. It is a key contention of this book that the principles of nation branding can be applied successfully by any nation whether small or large, rich or poor, developed or emerging. The country case insights are designed to demonstrate this point.
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Major challenges facing Africa in the 21st century: …
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Major challenges facing Africa in the 21st century: A few ...
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