SAVING DOLLARS WITH IP COMMUNICATIONS - cisco.com

1 The district installed its IP telephony systemat the new school using only in-house per-sonnel, though considerable assistance wasreceived from cisco s System Engineers,according to Tom Rayburn of IP Telephony SystemThe initial roll-out of the system wascompleted with no significant problemsencountered, and the results were so suc-cessful that the district decided to imple-ment IP telephony district -wide. CapistranoUnified school district has thus far de-ployed IP telephony to 20 schools and thedistrict s central offices. The district s strat-egy is to migrate schools to IP telephonyas each school s PBX fails or is due to bereplaced at the end of its economic prepare for the migration to IPtelephony, the district has implementedin-line power switches as the district net-work standard. This allows the districtto quickly and easily migrate individualschools to IP telephony with minimalnetwork district specifies cisco 7960 IPphones for administrators and cisco 7910and 7902 phones in classrooms.

2 TheIP telephony system operates on a CiscoCall Manager server and a standardizedCisco network cisco Call Manager server is connect-ed to a Toshiba Strategy analog voicemailserver box. The Toshiba voice mail system,which was acquired before the IPT roll-out, capistrano unified school DistrictOverviewThe capistrano unified school Districtcovers 195 square miles in southern OrangeCounty, California. The district educatesover 48,000 pupils in 35 elementaryschools, 8 middle schools, 5 high schools,one alternative education facility, and oneadult education facility. The ages of theschools in the district vary enrollment is about 73% white,18% Hispanic, and 5% Asian. The districtis growing rapidly, and has doubled insize in the last twelve years. The district ismostly affluent, and reflecting its rapidgrowth, is still considered rural for schoolfunding purposes. The district receivesapproximately $6,000 per student inannual funding and has a low drop outrate.

3 The district has moderate competi-tion from private schools in the unified school district did notoriginally plan a complete conversion toIP telephony. Instead, it was decided totest a pilot IP Telephony deployment at anew elementary school that was underconstruction during 1999-2000. Reflectingthe school district s initial uncertainty aboutIP telephony, installation of the requiredswitches and wiring at the new schoolincluded equipment that would easilyallow the school to switch to traditionalanalog telephones if the IP telephonydeployment was UNIFIEDSCHOOL DISTRICTIP COMMUNICATIONS IN K 12 BUSINESS CASE STUDYSAVING DOLLARS WITH IP COMMUNICATIONSwas a significant investment (over $100,000) and is equipped to handle up to 5,000employee mailboxes, making the districtreluctant to unnecessarily replace it. There wassome initial trepidation about connecting the Toshiba and cisco systems together becauseit was the first time it had been done in the real world.

4 Both companies had stated thattheir systems were standards-based and the integration should work fine, at least in the immense relief of everyone involved, the integration of the two systems was easyand seamless, down to the last detail, including the red light on the cisco phone thatblinks when there is a new voicemail on the Toshiba district has adhered to a couple of core principles concerning its IP telephony migra-tion. First, it is better to roll it out one school at a time rather than multiple schools atonce. In this way, any problems that surface can be easily remedied at a single , it is very important to clearly delineate responsibilities for the IP telephonysystem between those responsible for data systems and those responsible for voice sys-tems. To do this, CUSD utilizes the OSI model of dividing the system into layers withdistinct responsibilities for the functions of a layer residing with voice or data personnel,thus avoiding unnecessary RealizedFor the pilot IP telephony deployment at the new elementary school , CUSD was ableto tap into state funds for 50% of the cost of the school , and into funds realized fromdeveloper fees for the other 50%.

5 Because the school district was able to leverage the CallManager server and other IP infrastructure from the Greenfield implementation across theother schools in the district , implementing IP telephony in schools ended up costing thedistrict s operating budget little more than the cost of each school s IP district has estimated its average telecom savings per school for migrating to IPtelephony at $700 per month for high schools, $500 per month for middle schools, and$350 per month for elementary schools. According to Tom Rayburn of CUSD, migratingto IP telephony provides immediate positive returns to the district when compared to thealternative of replacing a PBX. IP telephony at CUSD has also proved to be very for the FutureIn the intermediate term, CUSD is planning to roll out IP telephony district -wide. In addi-tion, the district is looking to leverage its IP infrastructure with a clock/bell/paging systemand is also rolling out IP video surveillance systems in selected schools with theft and/orvandalism CASE STUDYC opyright 2004, cisco Systems, Inc.

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