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1 ScenarioOnline Services Page #Transform the Datacenter with microsoft AzureMicrosoft azure Enterprise Scenarios 3 Business Intelligence microsoft azure Enterprise Scenarios 6 Identity/Access Management and Information ProtectionMicrosoft azure Enterprise Scenarios 8 Virtual Desktop InfrastructureMicrosoft azure Enterprise Scenarios 11 Internet of Things: Collect Data and Monitor AssetsMicrosoft azure Enterprise Scenarios 13 Internet of Things: Advanced AnalyticsMicrosoft azure Enterprise Scenarios 16 Enable Application InnovationMicrosoft azure Enterprise Scenarios 19 Advanced analytics and big dataMicrosoft azure Enterprise Scenarios 22 Storing data with microsoft azure microsoft azure SMB Scenarios 25 Host apps in the cloud with microsoft azure Virtual MachinesMicrosoft azure SMB Scenarios 28 Drive Data Insights with Power BI microsoft azure SMB Scenarios 31 Backing up your data in microsoft AzureMicrosoft azure SMB Scenarios 34 Host your website in microsoft azure App Service microsoft azure SMB Scenarios 37 Providing Disaster Recovery with azure Site Recovery (ASR) microsoft azure SMB Scenarios 40 Deliver Windows desktops and apps to any device with azure Remote AppMicrosoft azure SMB Scenarios 43 Office 365 for SMB and the EnterpriseOffice 365 Scenarios47 microsoft Dynamics with CRM Online and AXMicrosoft Dynamics Scenarios52 Enable a mobile and remote workforce with Enterprise Mobility Suite (EMS)

2 Enterprise Mobility Suite63 Windows Across microsoft Devices-SMB and EnterpriseOther66 HostingOther 73 EducationOther 76 Customer NeedsMarket OpportunityPartner Opportunity Deliver applications to employees and control networks easily and efficiently Secure and protect sensitive data Identify and detect threats before they become an issue Ensure compliance and regulatory requirements $127B IT s WW public cloud Services spend by 2018 with a CAGR1 Customer IT Budget Allocations in 2015: 62% Hybrid and public cloud Services & 38% On-premises2 Revenue increase by expanding to hybrid cloud3 72% of customers are leveraging cloud for their applications from pilots to production apps4 End-to-end solutions on a consistent platform across private, hybrid, and public clouds Broad cross-selling opportunities across infrastructure, apps, devices, and cloud Services Built-in capabilities enable profitable and competitive solutionsExtend the DatacenterModernize the DatacenterWin the Cloud PlatformSource: 1: IDC Worldwide and Regional Public IT Cloud Services 2014-2018 Forecast, doc #251730, October 2014.

3 2: 451 Research, 2014. Hosting and Cloud Study 2014 Hosting and Cloud Go Mainstream 3: microsoft Cloud OS Partner Economics Research, 2014 4:451 Research, Hosting and Cloud Study, 2014 Packaged IPAverage Revenue: $15-$50K4 Margin: 65% Automated Consumption Monitoring & Reporting Customer Self-Serve Portals Automated Data Migration & Integration Automated Monitoring, Alerting, & Logging SharePoint-Based Vertical Workflows Middleware for Hybrid Synchronization Automated Backups & Disaster Recovery External Portals for End Customer Information Pre-Configured DashboardsProject ServicesAverage Revenue: $50-$150K4 Margin: 35% Cloud Readiness Assessments Solution Analysis, Scope, & Design Proof of Concept Data Architecture Design Database Infrastructure Development Data Center Migration TrainingManaged ServicesAverage Revenue: $25-$75K4 Margin: 45% Critical Response Support Data Center Performance Monitoring & Optimization Virtual Database Administration Reports & View Adjustments PowerShell Script Automation Data Center Performance Monitoring & Optimization Virtual Database Administration azure Consumption Monitoring & Optimization By 2020, the public cloud market will reach.

4 $191B1 More than 65% of enterprise IT organizations will commit to hybrid cloud technologies before 2016, vastly driving the rate and pace of change in IT of hybrid cloud will reach about $ billion in 20193 Capitalize on growing customer awareness of and appetite for Cloud-based business continuity solutionsLeverage your existing customer base and initiate Cloud conversations with them to grow revenuePlan for the development and delivery of managed Services and your own IPWindows Server System Center microsoft AzureCapitalize on themarket opportunityInsights to maximize profitabilityPartner RevenueBuild long-term, value-added Services for Transform the DatacenterSource: 1. The Public Cloud Market Is Now In Hypergrowth, Forrester Research, Inc., April 24, 2014 2. IDC Press Release, IDCR eveals Cloud Predictions for 2015, December 2014 3. MarketsandMarkets,March 2015 Hybrid Cloud Market by Solution (Consulting,Cloud Integration, Cloud Management, Cloud Security, and Networking), by Service Model (IAAS, PAAS, and SAAS), by Region (NA,Europe, APAC, MEA, and LA) Global Forecast to 2019 4.

5 MDC Research, microsoft Cloud Profitability Scenarios May 2015 Project ServicesAverage Revenue: $50-$150K3 Margin: 35% Cloud Readiness Assessment Solution Analysis, Scope, & Design Data Architecture Design Data Cube Construction Training User Experience Consulting Deployment Services Health Checks Proof of Concept Packaged IPAverage Revenue: $15-$50K3 Margin: 65% Turnkey BI Portals Automated Monitoring, Alerting, & Logging Pre-Configured Dashboards Online Training & Self-paced LearningManaged ServicesAverage Revenue: $25-$75K3 Margin: 45% Reactive Help Desk Support Reports & View Adjustments Performance Monitoring and Reporting Troubleshooting microsoft AzurePower BISystem CenterStart with an identification of business value that can be generated with BICombine with SharePoint for maximum operational efficiency achievementFold in a managed service and/or own IP$ Billion: Big data & analytics Services spend in 2014 with CAGR through 20181 Big Data hardware, software and Services will grow at a CAGR of 30% through 2018, reaching a total market size of $114B2 Partner RevenueBuild long-term, value-added Services for driving data insights with Power BICapitalize on themarket opportunityInsights to maximize profitabilitySource: 1.

6 IDC Worldwide Big Data Technology and Services 2014 2018 Forecast Sep 2014 | Doc #250458 Grand View Research, Bring Your Own Device Market Analysis by Device, By End-Use and Segment Forecasts To 2020 3. MDC Research, microsoft Cloud Profitability Scenarios May 2015 Extend corporate user identities to a variety of mobile devices and apps Manage multiple device types running multiple operating systems Robust data protection 102% microsoft partner mobile device mgmt. growth estimate over the next 3 years 131% -Identity & Access Management growth over the next 3 years Deliver end users access to the workplace applications, data and resources from the devices of their choosing wherever they may be Protect customer information by centralizing data, classifying information and controlling access to the datacenter Create a central, integrated system for managing all PCs and devices across the business and into the virtual workplaceIdentity and Access ManagementMobile Device and Application ManagementInformation NeedsMarket OpportunityPartner OpportunityProject ServicesAvg.

7 Revenue: $50-$150K2 Margin: 35% Deployment Services Identity, Access, and Information Protection Health Checks Cloud Readiness Assessment Solution Analysis, Scope, & Design User Experience Consulting Training Proof of Concept Packaged IPAvg. Revenue: $15-$50k2 Margin: 65% Customer Self-Serve Portals Industry-specific Mobile Apps Office Connectivity & Other Plug-Ins & Add-ons External Portals for End Customer Information Pre-Configured Dashboards Online Training & Self-paced LearningManaged ServicesAvg. Revenue: $25-$75k2 Margin: 45% Reactive Help Desk Support Web-Based Management Tool Consolidation 3rd Party Application Management Anti-Virus Monitoring User Rights & Account Management Single Sign-On Management Performance and Application Troubleshooting Security Management Office Client Connectivity Mobile Device Connectivity & Management Troubleshooting Identity as a ServiceMicrosoft azure Active Directory RemoteApp Windows Intune microsoft azure Rights Management ServiceBuild long-term, value-added Services for identity/access management and information protectionGreater revenue per 3-year deal with managed Services : & Access Management growth over the next 3 years.

8 131%1 Focus on Identity & Access Security as a core need in a mobile-first worldAdd device management as a productivity enhancerProvide piece of mind in the form of an ongoing managed servicesPartner RevenueCapitalize on themarket opportunityInsights to maximize profitabilitySource: 1. microsoft Cloud OS Partner Economics Research: 2014 2. MDC Research, microsoft Cloud Profitability Scenarios May 2015 Project ServicesAverage Revenue: $50k-$150k2 Margin: 35% Cloud Readiness Assessment Solution Analysis, Scope, & Design User Experience Consulting Training Application Virtualization Health Checks Proof of ConceptPackaged IPAverage Revenue: $5k-$50k2 Margin: 65% Vertical Solution Subscriptions Industry-specific Mobile Apps Industry-specific Workflows Function-specific Workflows ( HR, Procurement) Online Training & Self-paced Learning Managed ServicesAverage Revenue: $25-$75K2 Margin: 45% Reactive Help Desk Support Performance and Application Troubleshooting azure Consumption Monitoring & Optimization Troubleshooting 3rd Party Application ManagementMicrosoft azure Build long-term, value-added Services with azure RemoteAppFocus on growth companies that can differentiate through technologySell quantifiable and significant business outcomes, not technologyKeep the solution current and relevantWorkspace as a Service market is expected to grow$ billion in 2014 to $ billion in 20191ere]Partner RevenueCapitalize on themarket opportunityInsights to maximize profitabilitySource: 1.

9 Workspace as a Service Market by Solutions (Virtual Desktop Infrastructure and Applications, Desktop as a Service,Hosted Applications, Security Solutions), Services (Managed Service, System Integration, Consulting) -Global Forecast to 2019 ( March 2015) MDC Research, microsoft Cloud Profitability Scenarios May 2015 Process and operations optimization and control Product or service improvement and innovation Reduce cost and eliminate inefficiencies Increase revenue assets and Services Find opportunity to create new revenue streams 70% of large organizations already purchase external data and 100% will do so by 20191 Visual data discovery, an important enabler of end user self-service, will grow faster than the rest of the market, becoming by 2018 a requirement for all enterprises. (IDC)2 Hardware and software will drive most channel partner opportunities in IoT. With so much data being transmitted, robust networks will be a critical part of any IoT strategy Transform raw data into actionable insights and business results for your customers Use your industry expertise and technical capabilities to apply IoT in language that resonates with your customersManagement Portal SolutionCentralized Asset Monitoring Data ServicesCustomer NeedsMarket OpportunityPartner OpportunitySource: 1.

10 IDC Press Release, IDC Reveals Worldwide Big Data and Analytics Predictions for 2015, December 2014. Big Data and Analytics 2015 Predictions(IDC Dec 2014)Project ServicesAverage Revenue: $50k-$250k2 Margin: 35% Business Opportunity Identification Solution Analysis, Scope, & Design Proof of Concept User Experience Consulting Workflow Creation in SharePoint TrainingPackaged IP Average Revenue: $15k-$50k2 Margin: 65% Vertical Solution Subscriptions Industry-specific Mobile Apps Industry-specific Workflows Prediction & Prevention Models Data BrokerageManaged ServicesAverage Revenue: $15k-$50k2 Margin: 45% Proactive Backups & Anti-Virus Monitoring Reactive Help Desk Support (Office, Lync, Intune, CRM Online ) Performance & Application Troubleshooting Application Lifecycle Management (design, development, testing, production, errors corrections, updates, bug fixes, new versions) 3rd. Party Application Management azure Consumption Monitoring & Optimization microsoft azure More than 90% of all IoT data will be hosted on service provider platform1By 2017, 90% of datacenter and enterprise management will adopt new models to manage non-traditional infrastructure and BYOD device categories1 Identify operational efficiency opportunities enabled by sensor technology & analyticsWorkshop to develop potential use cases & POCCo-invest with customerPartner RevenueCapitalize on themarket opportunityInsights to maximize profitabilityBuild long-term, value-added Services for collecting data and monitoring assetsSource: 1.