Transcription of Customer Segmentation with R - Meetup
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Customer Segmentation with R - Meetup
Customer Segmentation with R Deep dive into flexclust Jim Porzak Data Science for Customer Insights useR! 2015 Aalborg, Denmark July 1, 2015 6/24/2015 1 6/24/2015 2 Outline and how to segment? stated preference surveys. deep dive. issues of numbering and stability. best number of clusters. Appendix has references and links to learn more. Customer Segmentation Themes 6/24/2015 3 How Used? Strategic Tactical Level? General Detailed Time Constant? Long Short Impact (if correct)? 1x Huge (Small) Implementation?
Customer Segmentation with R Deep dive into flexclust Jim Porzak Data Science for Customer Insights useR! 2015 Aalborg, Denmark July 1, 2015 6/24/2015 1
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