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MONETIZE YOUR INFLUENCE - SocialMedia.Market
socialmedia.marketthe first decentralized marketplace connecting social media bloggers and advertisers. solving major influencer marketing problems it will create
Bloggers’ motivations to produce content – a ...
marketing.conference-services.netTo study blogger motivations, we draw upon the theory of uses and gratifications (K atz, G, & Gurevitch, 1974; Ruggiero, 2000) which is based on the assumption that consumers use a medium (i n this case a blog) to receive gratifications.