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Using Interpretive Qualitative Case Studies for ...
International Journal of Doctoral Studies Volume 10, 2015. Cite as: Ponelis, S. R. (2015). Using Interpretive Qualitative case Studies for exploratory research in doctoral Studies : A. case of Information Systems research in small and medium enterprises. International Journal of Doctoral Studies , 10, 535-550. Retrieved from Using Interpretive Qualitative Case Studies for Exploratory Research in Doctoral Studies : A Case of Information Systems Research in Small and Medium Enterprises Shana R. Ponelis University of Wisconsin-Milwaukee, Milwaukee, WI, USA. Abstract The use of the case study method has gained mainstream acceptance in both entrepreneurship and information systems research to develop conceptual and theoretical models that are novel, yet grounded in the literature.
Justification for Using Qualitative Case Studies . Qualitative research produces holistic understandings of rich, contextual, and generally unstruc-tured, non-numeric data (Mason, 2002) by engaging in conversations with the research partici-pants in a natural setting (Creswell, 2009). T he defining feature of case study research is its focus
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