E-Learning Guide - Suzuki Auto

1 1 E-Learning Guide 2 Table of Contents Table of Contents Introduction learning outcomes 1 Dynamic Demonstration 2 Qualifying the customer 3 Concept 4 USP s 5 Exterior 6 Interior 7 Stylish and comfort design 8 Suspension 9 Chassis 10 Safety 11 Convenience 12 Transmission 134 wheel drive 14 Off Road 15 Other Off Road 3 Introduction Welcome to the E-Learning product manual of the Grand Vitara. Our flexible E-Learning study courses have been designed to give you the convenience of studying online, from the comfort of your office or own home and at a time that suits you.

2 You do not have a time limit per page and can also page backwards or forward through the manual. This training module has been designed to assist the Suzuki Sales Executive to gather product knowledge and key selling features of the Grand Vitara and to effectively communicate these to the potential customer during the sales process. The concept is to provide easily digestible and concise information regarding the product features, advantages and benefits and to set out this information in a manner that will give the Sales Executive the language to transfer their knowledge and can be used as a supporting tool during the product evaluation with the customer.

3 Take life for a longer drive 4 learning Outcomes Introduction As a result of the training, participants should be able to effectively and professionally engage potential customers during the sales process and be able to: Know how to qualify a customer Know all the features of the Grand Vitara Explain their advantages (functions) Explain how they work Explain their benefits to customers Understand the 6 point walk around process Be able to fluently demonstrate features to customers using this process Know the specifications of competitor vehicles 5 Dynamic Demonstration Dynamic Demonstration What is your current process?

4 Offer the customer a test drive in the vehicle. The demonstration drive is the best opportunity for the customers to gain their own understanding of the vehicle. The dynamic demonstration allows for an interactive demonstration of the vehicle s USPs, features and functionalities by means of a test drive. How can we do it more professionally? What is Dynamic Demonstration? Offer the customer a drive in the vehicle. The demonstration drive is the best opportunity for the customer to gain their own understanding of the vehicle. A test drive route that best illustrates the Grand Vitara s strengths should be chosen.

5 6 Concept Concept The Grand Vitara has four 4 unique selling points: 7 High Value proposition 4 USP s 4 USP s Authentic 4x4 Space & Utility Styling 8 High Value proposition 4 USP s 3 YEAR 100 000 km 9 4 USP s Styling Off Road Athlete design concept Flared wheel arches creates a look of stability Functional / Stylish interior Aggressive grille design and stance Quality materials The Suzuki Grand Vitara is a solid choice among compact SUVs. It's suitable for anyone who wants off-road capability or needs to manage the daily drive in a comfortable, competent manner.

6 10 4 USP s Space & Utility Versatile seating arrangements Compact SUV dimensions Large luggage area Small turning circle for easy city driving Excellent towing capacity. Dual purpose capabilities. 11 4 USP s Authentic 4x4 4H 4H Lock 4L Lock Full time 4-wheel drive Built-in ladder frame 4-wheel independent suspension Low range selection & centre diff lock ESP (electronic stability programme) Protected door sills & double sealants Elegantly simple, rugged yet refined design Compact dimensions ease city parking & urban handling Short front overhang and long wheelbase relative to overall length Enhanced mobility & greater legroom Body side sills hidden behind extended lower door edges Spare tyre on tailgate proclaims Grand Vitara s heritage 12 Exterior Styling Exterior Styling Aerodynamic roof lines 13 Exterior Styling Exterior Styling Revised front grille.

7 Bumper & fog lights Roof rails Flared fenders are extended to match the wide tyre sizes for a look of dynamic stability Body side sills hidden behind extended lower door edges, easing cabin access while creating a flush finish Hood side slit refers to the Vitara series heritage Blacked-out B & C Pillars create appearance of a single long window Integrated mirror indicator 14 Interior Styling Interior Styling SUV Image Attention to detail Smooth Surfaces Quality Engineering 15 Interior Styling Interior Styling The interior matches the exterior in spirit as well as design.

8 A distinct impression of sporty performance implies an active, fun-loving lifestyle. The smooth interior surfaces and rounded edges are for more than just looks: they also reduce minor injury potential during aggressive off-roading. Focused chassis and body engineering, plus extensive noise and vibration-reduction measures ensure a smooth, quiet ride. Quality climate-control and audio systems, pollen filter and rear-heater duct increase ride comfort. Reinforcing the strong SUV image, seat materials use geometric designs and dimpled surfaces: quality materials pleasing to the eye and touch.

9 Suzuki s renowned attention to detail is apparent in the quality fit and finish. 16 Interior Styling Interior Styling STYLISH ROOMINESS CABIN SEATS Ergonomically focused. Large, circular back-lit meters. All major controls positioned for intuitive operation. Long wheelbase. Front & rear legroom Increased functionality with large, easy-access luggage area. Generous width for rear-seat comfort. Low floor height of luggage area for ease of access and loading. Fully supportive, freely configurable seating. Front slide- and recline adjustable. Height adjustable driver seat.

10 Fabric or leather options. Rear seats recline or tumble forward for more space. Suzuki has spared nothing in creating a feeling of top quality, superb luxury and class leading comfort in the Grand Vitara. Attention was further paid to the user friendliness and flexibility of the design to meet customers demands for daily usage and leisure activities. 17 Stylish & Comfortable Design Design Circular air outlets Audio controls and cruise control switches are integrated into the steering wheel Smooth interior surfaces, seamless airbag cover Elegant large-diameter meters with integrated information display Easy to use 4x4 selection Sporty high-quality centre panel garnish 6-disk dash CD shuttle with MP3 18 Suspension I.