Transcription of KAMALAKKANNAN G MBA DEPARTMENT OF MANAGEMENT …
1 KAMALAKKANNAN GMBADEPARTMENT OF MANAGEMENT STUDIESPONDICHERRY UNIVERSITYI nnovation is a process of taking new ideas to satisfied customers. It is the conversion of new knowledge into new products and services. What is INNOVATION???Process of InnovationCREATIVITY and INNOVATION are not the same !Creativity & InnovationtFORMS OF INNOVATION Radical Innovation Incremental InnovationFORMS OF INNOVATIONR adical InnovationIncremental InnovationINNOVATION MAKING A DIFFERENCE financial backing to innovation Give opportunities to employees Skillful recruitment policy Information from outside the organization Target being set for innovation Employees should be rewarded INNOVATION STRATEGIESIf you think you are too small to be effective, you have never been in bed with a mosquito ~ Betty Rees
